Brand Vaio is the brainchild of the largest Japanese company Sony, which started its activity in distant complicated post-war period for the economy. But despite all the difficulties, Sony in 1950 launched its first recorder. Currently, Sony takes its rightful place on the world market of home, TV, video and radio. The company's management could not possibly pass by the active development of the IT-industry in the world, therefore been developed and implemented in a separate production line the company to develop a mobile computing technology, branded Vaio. This title is not accidental, it is not easy euphonic name. Here lies the internal philosophy of the company, its vision, the concept of the unique nature of the activity, the owner of the products of this brand feels a certain exclusivity. (Similarly see: Gavin Baker, New York City). The combination of letters "VA" represents the wave, electrical signal, the letter "I" and "O"-is one and zero, immutable attributes of the digital world. Sony Vaio Laptops are a unique piece of art that combines the unique technological features excellent performance at an unbeatable design of each element, which is quite justifies the relatively high cost of the products of this brand..